Shop local with Fulcrum Heating and Air

On Shop Local on Nash 104.9, host Leesa Boone welcomes Jeremiah Marsh of Fulcrum Heating and Cooling (FulcrumMechanical.net) to discuss seasonal HVAC needs, business challenges, and serving the community. Marsh explains that unseasonably warm October weather doesn’t remove the need for fall furnace start-ups and heat maintenance, stressing that preventative service helps avoid breakdowns during freezing temperatures and after-hours emergencies. He highlights key leadership lessons for a growing HVAC company: clear communication with staff, customers, and vendors; using tools like Google Chat, task lists, and calendars for accountability; and hiring for character, teachability, and problem-solving rather than relying solely on past experience. Marsh emphasizes professional uniforms, ethical standards, and honest customer communication, including when apprentices are learning on the job. He shares how to book service online or call 270-282-0323.