Shop Local with Beverage Barn

Host Leesa Boone welcomes new co-host Brian McDaniel of Beverage Barn on the Shop Local Show (streaming on Facebook and available via WTTLradio.com), highlights several national calendar observances, and centers the conversation on legacy, entrepreneurship, and community support. McDaniel shares his origin story—from early hustles and a tough upbringing to military service that helped fund college, then saving to buy his first small liquor store in Henderson in 2012. He explains how the Beverage Barn name expanded across six locations (Henderson, Morganfield, Earlington, and Owensboro) and emphasizes veteran-owned, locally owned values driven by integrity, trust, and exceptional customer service. He discusses hands-on leadership, low staff turnover, hiring honest people including second-chance applicants, large product selection including NA options and rare bourbons, special orders, and added services like wedding alcohol planning, returns of unopened product, and bartending for events.