Host Leesa Boone welcomes listeners to the Shop Local Show on 104.9 WWKY, encourages local businesses to join the show. With guest and co-host Nathanael Boone of Boone in the Woods, they recap vending at the Western Kentucky Outdoor Expo in Owensboro, emphasizing networking, learning from other vendors, and stretching outside comfort zones. They announce a new retail partnership bringing Breaking Trail craft jerky from Lexington into their store at Custom Tactical Innovations, discuss other product collaborations and unique offerings like Turtlebox speakers, and share how partnerships help grow inventory and business. Nathanael describes his hunting background and managing about 4,000 acres, offers encouragement to start small and take risks, and promotes frost seeding clover using their Triple Threat seed mix. Leesa thanks weekly sponsors and reminds listeners to register for Friday Flicks tickets and to shop, eat, and experience local.
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